August 3, 2016 – Esteli, Nicaragua
Southern Draw Cigars has announced that ALL Southern Draw cigars will enjoy an upgraded package design as they begin shipping this week. Certain retailers provided constructive comments and recommendations on the early package design, and on the 2 year Anniversary of shipping the first boxes to retailers, they will now find the new design in their shipments.
“Our desire was to stay true to our rustic, split top box and vertical presentation design that is uniform for all blends and vitolas. The updated design has cleaner lines, lid flaps display blend and vitola, adhesive stickers were replaced with uniform black clichés and they accommodate each of our blends and vitolas. Our final design also incorporated certain predicate package design and box count in consideration of the deeming regulations and so we left off some of our desired enhancements” says Robert Holt – Chief Evangelist of Southern Draw Cigars.
The design has been updated to include 20, 25 and 50 count boxes based on the current cigar count for each blend and vitola, each box includes Boveda 2-way humidification and their seal of quality. The NEW blends and line extensions to be announced this week will also be packaged in the updated design. Pricing for boxes will remain the same as the prior design.
PRESS RELEASE WRITTEN AND PROVIDED BY SOUTHERN DRAW CIGARS